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Playtex shows you real tones with a innovative unique spectrum

Popular lingerie organization Playtex is lifting the first one in a set of extravagant special edition breast support and brief.

The Flower Lace bra and brief in mink had been specially designed by Playtex to produce their completely new special edition line; and are generally prompted from this season’s phenomenon for discreet nude colors, as viewed over a catwalk with fash pack favourites Chloe, Lanvin and Haider Ackerman.

Beautifully made with an innovative generation of extravagant 50-somethings as their intended purpose, Playtex focuses on presenting utmost relaxation, good fit together with a terifficly girlie figure. Together with its gentle, flexible ribbons and gorgeous outlining, the best-selling Flower Lace bra is wonderful for on a daily basis luxury.

“This is a bit of a departure for Playtex, as we commonly use basic shades and tones like for example black, white or skin. But our Paris graphic designers have felt incredibly stimulated with this season’s catwalk looks and feels and wanted to experiment with attractive colorings we could tell would please sophisticated fifty-somethings”, reviews Playtex UK Marketing Manager Marica Carleschi. “This stands out as the beginning in a compilation of unique models we are preparing for Playtex, so follow this spot for many more unique styles and colors.”


From playtex underwire bras to full-figure to seamless to playtex briefs, there are many different styles of bras. If you're well-informed about your options and you know the personal details that determine your needs, such as chest size, cup size and support, you'll have no trouble choosing the right bra styles for you.


Ruth Langsford, amazing at fifty-one

TV celeb teams up with Playtex to celebrate unique era of 50-something women

Television presenter Ruth Langsford is a newer Playtex ambassador, modelling the well-known underwear label’s hottest styles in breathtaking completely new snap shots finally out right this moment. Eamonn Holmes’ sophisticated dearest, who turned 51 in March, exhibits her wonderfully feminine figure in many trendy and complex pictures that happen to be far from the ordinary super star lingerie shoot.

“I am incredibly delighted for being assisting Playtex, for the reason that I do believe it’s about time all women of my age group were given more awareness” comments Ruth. “I like finding mysef in my 50s, and although my figure appearance is changing, I continue to get pleasure from things such as showing off sexy dresses, dresses purchasing, visiting the health and fitness center and beginning to feel positive concerning myself and my figure. I believe, Playtex have reached an excellent equilibrium between stylishness, luxury, fit and resulting in a magnificent shape.”

“Ruth Langsford is a suitable option for us”, says Playtex Marketing Manager Marica Carleschi. “She embodies an innovative generation of comfortable, fifty-something British ladies that Playtex is centered on today. Studies have revealed us that although level of comfort and fit are usually very important to these gals, they will prefer to look and feel fantastic and express their body shapes. And we all are convinced using the suitable guidance, that is just what exactly they will do.”

Playtex first launched in the united kingdom during the 1950s, and by 1955 was transporting 12,000 girdles - the lingerie of choice for sophisticated gals of the day - weekly; offering a generation of women the notoriously amazing, hot figure that fairly recently came at the catwalks with Mad Men mania.

24 months of considerable research and speaking to many hundreds of British gals has revealed Playtex what modern, fashion-conscious, 50-something ladies expect and are not currently getting. Over fifty years on, Playtex is here now with a new look, new direction along with a magnificent variety of bras intended specifically the popular generation of clever 50-somethings.

“I’ve teamed up with Playtex to prove once and for all that it’s doable to look and feel really magnificent in your 50's!” says Ruth.